INDUSTRIES: Professional Services, Law Firms/Legal Services,Healthcare, Dental, Logistics / Supply Chain, Manufacturing, Financial Firms, Private, Equity Firms, VC Firms, Marketing Agencies,, IT MSPs,, Wellness product-based brands
SPECIALTIES:Lead Generation, Demand Generation, Customer Acquisition, Value Marketing, Relationship Marketing, Marketing Automation, Product Marketing
Location: Tampa, Florida
Law Smith is a SMB B2B B2C Omnichannel Marketing Strategy and Business Advisor, Fractional CMO, owner/operator of Tocobaga, a Business Advisory and Growth Marketing Agency, professional stand up comedian since 2009 and host of Sweat Equity, the #1 comedy/business podcast in the world.
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His clients have referred to him as a "business therapist" and "a high-functioning freak - meant in the best of ways" because of his comprehensive, vast knowledge of the online and offline integrated marketing space and his adaptable ability to professionally communicate with any client.
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Strategy-first approach: Law works big to small. Macro to Micro. He knows the biggest gaffe in the outsourced marketing services sector is focusing on tactics to begin. His approach is the following 6 phases: